Meniaga is also a platform developed by INVOKE. It is a platform that caters to micro-businesses that wants to go digital. The Malay word "Meniaga" is somewhat a word that is very locally rooted. In the sense that when people said that they want to start meniaga, the typical ideas that comes to one head are small to micro businesses. The idea is to take that locally rooted idea and at the same time making it into something not "too localization".